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Here Are the Facts


Proven Results...Backed by Research

The Transportation Advertising Council of America (TACA), a specialty group of the Outdoor Advertising Association of America, confirmed mobile media's effectiveness in a recent study.


According to Outdoor Advertising Magazine*, TACA's market research indicated that:



Findings by the American Trucking Association and 3M* in their research on mobile advertising include:



The Association of Mobile Advertising recently conducted research on the effectiveness of mobile advertising. It created a three-truck advertising campaign for Boomerang dog food, a fictitious brand used only for the study. Results included:



*Outdoor Advertising Magazine, July/August

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